Bisleri Founder’s Daughter To Lead Family Business

Now serving as vice chair of the organisation her father helped to establish and promote is Jayanti Chauhan ( Bisleri Founder’s Daughter )

Ramesh Chauhan, chairman of Bisleri International, said that his daughter Jayanti Chauhan will lead the bottled water company days after Tata Consumer Products Ltd (TCPL) withdrew from the acquisition process. Mr. Chauhan reaffirmed in an interview with the Economic Times that he has no plans to sell his packaged water company and is not in discussions with any parties about doing so. Additionally, he declared that his daughter would now lead the business with the qualified group led by CEO Angelo George.

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Ramesh Chauhan told the Economic Times, “Jayanti will operate the company with our competent team and we do not wish to sell the business.

It is noteworthy that Jayanti Chauhan is currently vice chair at the business that her father established and pushed. The 42-year-old has reportedly worked for the company over the years, per the publication. She has been concentrating on the Vedika brand, which is a part of Bisleri’s portfolio, lately.

She promotes innovation at Bisleri and makes sure that every department runs as efficiently as possible. According to the company’s website, Ms. Chauhan fully participates in the development of Bisleri’s advertising and communication strategies and offers important insights in marketing and branding. She also has a deep interest in digital marketing.

It further says that Ms. Chauhan has been in charge of the Sales and Marketing groups, ensuring brand value development and market penetration.

This information was released just days after Mr. Chauhan declared he had no intention of selling his bottled water company, Bisleri International. He had been in talks with the FMCG division of the Tata group, TCPL, for about four months, but the deal fell through.

In a regulatory update, TCPL stated that it has not signed any contracts regarding the purchase of Bisleri. “In this context, the business wishes to update that it has now terminated discussions with Bisleri with respect to a potential transaction and to confirm that the company has not entered into any final agreement or binding commitment on this topic,” the company said.