Google Fights Disinformation Before Elections and Works with ECI to Provide Voter Information

Google and the Election Commission of India (ECI) have teamed up to deliver reliable information on the 2018 general elections’ voting procedures

Google and the Election Commission of India (ECI) have teamed up to deliver reliable information on the 2018 general elections’ voting procedures. Voters will be able to obtain important information about candidates as well as instructions on how to register and cast their ballots through YouTube videos and Google searches.

Using the Shakti Initiative to Fight Misinformation
Google has launched new campaigns in separate efforts to thwart disinformation and guide users through AI-generated content ahead of the forthcoming election season. Google’s partnership with Shakti, the India Election Fact-Checking Collective, is one of these initiatives.

Shakti: An Association of Verifiers of Facts
Shakti is a pan-Indian network of fact-checkers and news providers. Together, Google and Shakti will develop a shared repository that news publishers may use to address disinformation issues on a large scale, as well as tools to help detect online misinformation, including deepfakes.

Read also:-
Deepak Ballani is the new director general appointed by ISMA

Tools and Training for Fact-Checkers
Through the Shakti project, news organizations and fact-checkers will receive crucial training in deepfake identification, advanced fact-checking methodology, and the newest Google tools, such as the Fact Check Explorer. This will improve the efficiency of verification procedures and strengthen the defense against false information.

YouTube’s Synthetic Content Labeling
YouTube will soon make sure that all synthetic content is tagged as part of the new procedures. Google has begun to provide labels for videos produced using YouTube’s generative AI tools, such as Dream Screen. Furthermore, YouTube will display labels alerting users whether they are seeing realistic, edited, or synthetic content in addition to requiring artists to disclose such content.

Limitations on Election-Related Questions for Artificial Intelligence
Google has started to impose limits on the kinds of election-related queries that Gemini will be able to answer as a precaution against its Generative AI products, like Gemini. This action is done to guarantee that such inquiries will receive high-quality information.

Persistent Dedication to Election Honesty
The projects Google has announced in its most recent blog post expand on the work it conducts in relation to elections in other nations and areas. The internet behemoth has reaffirmed its dedication to collaborating with the public sector, business community, and civil society to identify and provide voters with credible and useful information on the internet.

Google hopes to prevent disinformation, advance transparency, and guarantee that voters in India’s next general elections have access to accurate and dependable information by implementing these steps.